Materra

Making farmers the stewards of the land, giving nature a voice and making cotton a force for good, once again.

Materra builds solutions to grow and source future-proof cotton — with the data to prove it. Working with and for farmers, we design and implement custom cotton farming and sourcing — including regenerative cotton — programs, that are climate resilient, transparent and equitable. Our digital technology, including a mobile and web app, complements our programs and raw fibre to ensure transparency and traceability, continuous sustainability assessments, regulatory compliance, and rich storytelling for fashion and textile brands. Our Cotton-As-A-Service is setting the template for supply chain transparency, making direct sourcing the new normal.

Co-founded by Edward Brial, Edward Hill and John Bertolaso in 2019, Materra’s multidisciplinary team consists of designers, engineers, farmers, agronomists, implementation experts and impact analysts, and is based in London, UK and Ahmedabad, India.